Zeitgeist is operated as an Austrian business subject to Austrian and European Union data protection law. As the data controller, we determine the purposes and means of processing your personal data.
Information obligation pursuant to §5 E-Commerce Act (ECG), §14 Austrian Trade Regulation Act (GewO), and §25 Media Act (MedienG): see our Impressum for full disclosure.
We collect and process the following categories of personal data:
| Data | When Collected | Required |
|---|---|---|
| Email address | When you subscribe to the daily brief | Yes |
| Name | Optionally provided during subscription | No |
| Topic / industry preferences | When you select interest topics (e.g., AI, SaaS, Fintech) | No |
| Data | How Collected | Purpose |
|---|---|---|
| Visitor ID (pseudonymous) | Generated via localStorage and stored in your browser | Analytics (unique visitor counting) |
| Page views (URL path) | Tracking pixel on page load | Understanding content engagement |
| Referrer URL | HTTP referrer header | Understanding traffic sources |
| User agent string | HTTP request header | Browser/device analytics |
| IP address | Server access logs | Security, abuse prevention, approximate geolocation |
We do not collect sensitive personal data (special categories under Art. 9 GDPR) such as health information, political opinions, religious beliefs, or biometric data.
We process your personal data for the following purposes:
We process your data based on the following legal grounds under Article 6(1) GDPR:
| Processing Activity | Legal Basis | GDPR Article |
|---|---|---|
| Sending daily brief emails | Consent — You actively subscribe by entering your email address and clicking the subscribe button. | Art. 6(1)(a) |
| Storing topic preferences | Consent — You voluntarily select your interests during subscription. | Art. 6(1)(a) |
| Website analytics (page views, visitor counting) | Legitimate interest — Understanding how visitors use our website to improve the service. We use privacy-friendly, localStorage-based analytics with no third-party cookies. | Art. 6(1)(f) |
| Security logging (IP addresses) | Legitimate interest — Protecting our service against abuse, DDoS attacks, and unauthorized access. | Art. 6(1)(f) |
Where processing is based on consent, you have the right to withdraw your consent at any time. Withdrawal does not affect the lawfulness of processing carried out before the withdrawal. You can withdraw consent by unsubscribing from the daily brief or contacting us directly.
Where processing is based on legitimate interest, we have conducted a balancing test to ensure our interests do not override your fundamental rights and freedoms. Our analytics are privacy-friendly by design: we use no third-party cookies, no cross-site tracking, and all visitor IDs are pseudonymous.
We take appropriate technical and organizational measures to protect your personal data:
We retain personal data only for as long as necessary to fulfill the purposes described in this policy:
| Data Category | Retention Period |
|---|---|
| Subscriber email and preferences | Until you unsubscribe, plus 30 days for processing the deletion. If you do not open any email for 12 consecutive months, we may send a re-confirmation request and delete your data if you do not respond. |
| Analytics data (page views, visitor IDs) | Aggregated after 90 days; raw data deleted after 180 days. |
| Server access logs (IP addresses) | Deleted after 30 days. |
| Data deletion request records | Retained for 3 years to document compliance with legal obligations (Art. 5(2) GDPR accountability principle). |
After the retention period expires, data is permanently deleted or irreversibly anonymized.
As a data subject, you have the following rights under the General Data Protection Regulation:
You can exercise any of your rights by:
We will respond to your request within 30 days as required by Art. 12(3) GDPR. If the request is complex or we receive a large number of requests, we may extend this period by a further two months, and we will inform you of any such extension within the initial 30-day period.
We will verify your identity before processing any data subject request to prevent unauthorized access to personal data. Requests are processed free of charge, unless they are manifestly unfounded or excessive, in which case a reasonable fee may be charged (Art. 12(5) GDPR).
Zeitgeist uses a privacy-friendly, first-party analytics system powered by Polsia. This system:
polsia_vid) in your browser.We do not use:
You can opt out of analytics tracking by clearing your browser's localStorage for this site, or by using your browser's built-in tracking protection features. Since we use localStorage rather than cookies, standard cookie-blocking extensions will not affect our analytics; however, clearing site data will remove the visitor ID.
We use the following third-party services in the operation of Zeitgeist:
| Service | Purpose | Data Shared | Location |
|---|---|---|---|
| OpenAI | AI-powered trend analysis and content generation for the daily brief | No personal subscriber data is sent to OpenAI. Only publicly available trend data and content prompts are processed. | USA |
| Polsia | Application infrastructure, hosting, analytics processing, and subscriber management | Subscriber email, preferences, page view data, visitor IDs | EU |
| Render | Cloud infrastructure hosting (application servers, database) | Data stored in hosted database; server access logs | EU (Frankfurt) |
| Google Fonts | Web font delivery (Space Grotesk, DM Sans) | Your IP address is transmitted to Google when fonts are loaded. See Google Fonts Privacy FAQ. | USA |
Where data is transferred to services outside the EU/EEA (OpenAI, Google), such transfers are conducted on the basis of:
We ensure that all third-party processors provide sufficient guarantees to implement appropriate technical and organizational measures in accordance with GDPR requirements.
We may update this privacy policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will:
We encourage you to review this privacy policy periodically. Your continued use of Zeitgeist after changes have been published constitutes acceptance of the updated policy.
If you believe that our processing of your personal data violates the GDPR or Austrian data protection law, you have the right to lodge a complaint with the competent supervisory authority:
Österreichische Datenschutzbehörde
(Austrian Data Protection Authority)
Barichgasse 40-42
1030 Wien (Vienna), Austria
Phone: +43 1 52 152-0
Email: dsb@dsb.gv.at
Website: https://www.dsb.gv.at
You also have the right to lodge a complaint with the supervisory authority in the EU Member State of your habitual residence or place of work, if different from Austria.